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Digital Scientists® · Client Portal
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Your Account Manager
Your dedicated Digital Scientists® point of contact.
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Account Manager · Digital Scientists®
020 3337 3142 · Select 2 for existing clients
Your Account
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Meeting Minutes
Recorded meetings, briefings and session notes.
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Tasks
Open and completed tasks across your account.
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Calls
Recent and historical call records.
Recent
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History
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Emails
Email correspondence linked to your account.
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Attachments
Documents and files associated with your account.
Credentials
System access credentials managed on your behalf.
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System Timeline
Automated activity log from your account record.
No timeline data available
Onboarding
Your project brief and account setup progress.
Project Brief
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Setup Checklist
Current Programme Focus
Focus— Last Updated—
LATEST PERFORMANCE COMMENTARY
Your account manager's latest assessment, based on the most recent data uploaded to your portal. This commentary is updated alongside each performance snapshot and reflects the trends, observations and actions being taken on your behalf.
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Performance Snapshots
Google Search Console data captured by your QuickFireSEO® team to track progress over time.
How We Build Your Rankings
① Impressions First
We begin by expanding your site's visibility — building keyword coverage, fixing technical issues, and getting more pages discovered and indexed by Google. Impressions grow as new keywords enter the index.
Impression Trend
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② Average Position
As we optimise content and build authority, positions improve. Average position may temporarily fall as new keywords enter — this is healthy growth, not a setback.
Average Position
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③ Clicks & Traffic
Once rankings consolidate in top positions, organic clicks begin to grow. Traffic depends on search demand, competition levels, and the authority built through quality backlinks over time.
Clicks
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④ Click-Through Rate
With real-world data, we refine titles and meta descriptions to improve CTR — converting impressions into visits using accumulated evidence from your actual search performance.
Click Through Rate
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How We Build Your Authority
Referring Domains
The number of unique websites linking to you. This is the most important backlink metric — 100 links from 100 different domains is far more valuable than 100 links from a single site. Search engines treat each unique domain as a separate vote of confidence in your content.
Domain Trust
A measure of the overall authority of your entire domain, based on the quality and volume of sites linking to it. Domain Trust builds gradually as more high-quality referring domains point to your site — it is a long-term indicator that reflects cumulative link building efforts.
Total Backlinks
The total count of all individual links pointing to your domain, including multiple links from the same site. You will typically see this number grow faster than Domain Trust — each new piece of content we place can generate multiple links, while Domain Trust increases more slowly as it reflects sustained credibility.
Page Trust
Authority specific to individual pages rather than the whole domain. Pages we build over time — service pages, blog posts, location pages — each accumulate their own Page Trust. You will see Page Trust develop later in the programme as we expand your site's content footprint.
Backlink Trend
WHAT ACTIVITIES BUILD YOUR DOMAIN AUTHORITY
There are a great number of activities we undertake to build your business's domain authority, the context of what you do as a business to both search engines and AI, and to support the surfacing and dominance of your business versus your competitors. These activities establish your brand as a credible, trusted and relevant authority — some of those we employ are outlined below:
Natural Content Placement
Original articles, opinion pieces and thought leadership placed on third-party websites, industry blogs, trade publications, local news sites and educational platforms. Each placement earns a contextual link back to your domain from a relevant, trusted source.
PR & Media Opportunities
We monitor journalist and reporter requests to position your business as an expert source in current news stories and industry topics. Links earned this way come from newspapers, magazines and high-authority news platforms — some of the most valuable links available.
Government & Institutional Sources
Where relevant to your sector, we pursue placements on .gov.uk, .ac.uk, NHS, local authority and regulated body websites. These carry exceptional domain authority and send a strong trust signal to search engines about your business's legitimacy and standing.
Social & Community Platforms
Genuine participation on relevant social platforms, forums and community sites (LinkedIn articles, Reddit, Quora, niche communities) builds brand presence and generates referral traffic alongside link signals. These are treated as supporting links that reinforce the broader profile.
Content Syndication
Blog content created for your site is distributed to content syndication networks and partner platforms, giving each article multiple indexed instances with attribution links. This amplifies the reach of your on-site content and builds a natural, varied link footprint over time.
What We Never Do
All link building is 100% white-hat. We do not purchase links, participate in link schemes, use private blog networks (PBNs), or employ any technique that violates Google's guidelines. Every link is earned through genuine content and relationships — building authority that lasts.
Benchmark Data
The benchmark data below represents the baseline condition of your online presence at the point our QuickFireSEO® team took on your project. This gives us a clear starting point from which all progress is measured, and is available for your records as a downloadable report.
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Initial Google Search Console Data (GSC)—
Traffic Sources
Where your website visitors are coming from — broken down by channel, source and medium. Data pulled live from Google Analytics 4.
Campaign Performance
Performance of your UTM-tagged marketing campaigns — paid ads, email campaigns, social and more.
Landing Pages
Which pages visitors land on first, and how they perform by channel and engagement.
Devices & Geography
How visitors access your site and where they are located.
Technical Health
A technical health check of your website, run automatically by our QuickFireSEO® monitoring system. Issues are flagged to help us prioritise improvements — many are routine and already being addressed by your team.
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Health Score
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Being investigated
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On our radar
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Low priority
Pages Crawled
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Pages audited
Issues by Category
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Local Citations
Your business information submitted consistently across local directories and listing sites to strengthen local search visibility.
⚠ Keep your details up to date
If your business address, telephone number, trading name or website URL ever changes, your directory listings must be updated to match. Inconsistent NAP data is one of the most damaging things for local SEO — search engines that detect conflicting information across directories will reduce confidence in your business data, which directly suppresses your local rankings. Please notify your account manager of any changes as soon as possible.
Why Local Citations Matter
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NAP Consistency
Your business Name, Address and Phone number (NAP) must appear identically across every directory. Search engines cross-reference these listings to verify your business is legitimate — inconsistencies reduce trust and suppress local rankings.
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Local Pack Visibility
Search engines use citation signals to determine which businesses appear in local map results. A strong, consistent citation profile across directories like Yell, Thomson Local and industry-specific sites is one of the most direct levers for improving this visibility.
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Authority & Trust
Listings on established directories — Yell, Yelp, FreeIndex, national newspaper directories and trade-specific sites — act as trust signals for your domain. Each one contributes to your overall online authority and can drive referral traffic in its own right.
If this section shows no submitted details
This may mean citation submissions have not yet been ordered as part of your programme, or our team has already reviewed your backlink profile and identified a naturally strong citation presence that does not require a bulk submission at this stage.

We are always able to carry out a fresh submission of 50 to several hundred directory listings and will provide you with a full Excel file detailing every directory, the URL of your listing, and the login credentials for each account — useful if you ever need to update your details in future.

To enquire, simply email your account manager and we will advise on what is appropriate for your programme.
Business Details Submitted
The NAP data submitted to directories on your behalf. These must remain consistent across all platforms.
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Keywords & Services
The services and keywords used to categorise your listings within each directory for maximum local relevance.
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Directory Access File
When submissions are complete, your full directory file is available below. This Excel file contains every listing URL, the directory name, and the login credentials created for each account — kept securely within your portal.
Directory Logins File—
Google Ads
Live campaign data, spend, keyword performance and conversion tracking — pulled directly from your Google Ads account.
QuickFireSEO® — Programme Phases
Your SEO programme is structured across 10 progressive phases.
Live Keyword Rankings
Live keyword positions tracked daily by our QuickFireSEO® monitoring system.
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keywords
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keywords
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total keywords
Rankings Movement
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up / down since last check
Biggest Movers — Last 30 Days
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All Tracked Keywords
Keyword Vol. Pos. SERP Features Landing Page
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Authority Building
Referring domain profile — the unique websites linking to your domain, their authority and the trust signals they carry.
Authority Overview
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What We Focus On — Key Backlink Metrics
Referring Domains
The number of unique websites linking to you. This is the single most important backlink metric — search engines weight unique domain diversity far higher than raw link count from the same source.
Domain Trust (DT)
SE Ranking's domain authority score (0–100). Built over time as high-quality sites link to you. We track this against your benchmark at project start to demonstrate growth.
Dofollow vs Nofollow
Dofollow links pass authority signals to your domain. We prioritise earning dofollow links from relevant, trusted sources — a natural mix also includes nofollow links for profile health.
Link Velocity
The rate at which new links are acquired. Steady, consistent growth signals organic authority building. Sudden spikes or drops can trigger algorithmic scrutiny — we maintain a natural velocity.
Anchor Text Distribution
The text used in links pointing to you. A healthy profile mixes branded, generic and topical anchors. Over-optimised exact-match anchors can be a spam signal — diversity is key.
Active vs Lost Links
Links can be lost when pages are removed, redesigned or the linking site changes. We monitor for lost links so we can react quickly — either by reclaiming them or replacing their value.
Referring Domains
Referring Domain Domain Trust Backlinks Dofollow Nofollow First Seen Last Seen
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Competitor Intelligence
Live competitor tracking powered by QuickFireSEO® — monitored across your tracked keyword set.
Tracked Competitors
Competitor Avg. Pos. Top 5/10/30 Domain Trust Top Ranking Keywords
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Keyword-by-Keyword Comparison
Keyword Vol. Your Position
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Meta Ads
Facebook, Instagram and Audience Network advertising — reach and retargeting across the world's largest social platforms.
🚧 In Development
This section is currently in development and coming soon. When live, it will provide a full view of your Meta Ads performance — including campaign data, spend, audience insights, creative performance and conversion tracking — directly within this portal.
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Campaign Performance
Live campaign metrics — impressions, clicks, spend and conversions across all active campaigns.
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Spend & Budget
Monthly, quarterly and all-time spend tracking with budget utilisation and cost-per-result breakdowns.
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Audience & Creative
Audience targeting breakdown and creative performance — which ads and formats are driving results.
Interested in Meta Ads?
If you are interested in running Meta Ads campaigns as part of your AdSpark® programme, contact your account manager to discuss how this platform fits your audience and objectives. Our team manages advertising across all major platforms and can advise on the right channel mix for your business goals.
LinkedIn Ads
Professional audience targeting across LinkedIn — ideal for B2B lead generation, brand awareness and decision-maker reach.
🚧 In Development
This section is currently in development and coming soon. When live, it will provide a full view of your LinkedIn Ads performance — including campaign data, spend, audience insights, creative performance and conversion tracking — directly within this portal.
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Campaign Performance
Live campaign metrics — impressions, clicks, spend and conversions across all active campaigns.
💰
Spend & Budget
Monthly, quarterly and all-time spend tracking with budget utilisation and cost-per-result breakdowns.
📊
Audience & Creative
Audience targeting breakdown and creative performance — which ads and formats are driving results.
Interested in LinkedIn Ads?
If you are interested in running LinkedIn Ads campaigns as part of your AdSpark® programme, contact your account manager to discuss how this platform fits your audience and objectives. Our team manages advertising across all major platforms and can advise on the right channel mix for your business goals.
Reddit Ads
Community-based advertising across Reddit's engaged, interest-driven audiences — strong for niche targeting and brand discovery.
🚧 In Development
This section is currently in development and coming soon. When live, it will provide a full view of your Reddit Ads performance — including campaign data, spend, audience insights, creative performance and conversion tracking — directly within this portal.
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Campaign Performance
Live campaign metrics — impressions, clicks, spend and conversions across all active campaigns.
💰
Spend & Budget
Monthly, quarterly and all-time spend tracking with budget utilisation and cost-per-result breakdowns.
📊
Audience & Creative
Audience targeting breakdown and creative performance — which ads and formats are driving results.
Interested in Reddit Ads?
If you are interested in running Reddit Ads campaigns as part of your AdSpark® programme, contact your account manager to discuss how this platform fits your audience and objectives. Our team manages advertising across all major platforms and can advise on the right channel mix for your business goals.
WhatsApp Ads
Click-to-WhatsApp advertising and broadcast campaigns — drive direct conversations with prospects at scale via Meta's platform.
🚧 In Development
This section is currently in development and coming soon. When live, it will provide a full view of your WhatsApp Ads performance — including campaign data, spend, audience insights, creative performance and conversion tracking — directly within this portal.
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Campaign Performance
Live campaign metrics — impressions, clicks, spend and conversions across all active campaigns.
💰
Spend & Budget
Monthly, quarterly and all-time spend tracking with budget utilisation and cost-per-result breakdowns.
📊
Audience & Creative
Audience targeting breakdown and creative performance — which ads and formats are driving results.
Interested in WhatsApp Ads?
If you are interested in running WhatsApp Ads campaigns as part of your AdSpark® programme, contact your account manager to discuss how this platform fits your audience and objectives. Our team manages advertising across all major platforms and can advise on the right channel mix for your business goals.
Microsoft Ads
Paid search and audience advertising across Bing, Yahoo, AOL and Microsoft's partner network — lower CPC with quality intent traffic.
🚧 In Development
This section is currently in development and coming soon. When live, it will provide a full view of your Microsoft Ads performance — including campaign data, spend, audience insights, creative performance and conversion tracking — directly within this portal.
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Campaign Performance
Live campaign metrics — impressions, clicks, spend and conversions across all active campaigns.
💰
Spend & Budget
Monthly, quarterly and all-time spend tracking with budget utilisation and cost-per-result breakdowns.
📊
Audience & Creative
Audience targeting breakdown and creative performance — which ads and formats are driving results.
Interested in Microsoft Ads?
If you are interested in running Microsoft Ads campaigns as part of your AdSpark® programme, contact your account manager to discuss how this platform fits your audience and objectives. Our team manages advertising across all major platforms and can advise on the right channel mix for your business goals.
SMS Advertising
Direct SMS marketing campaigns — high open-rate, permission-based messaging for promotions, reminders and re-engagement.
🚧 In Development
This section is currently in development and coming soon. When live, it will provide a full view of your SMS Advertising performance — including campaign data, spend, audience insights, creative performance and conversion tracking — directly within this portal.
📱
Campaign Performance
Live campaign metrics — impressions, clicks, spend and conversions across all active campaigns.
💰
Spend & Budget
Monthly, quarterly and all-time spend tracking with budget utilisation and cost-per-result breakdowns.
📊
Audience & Creative
Audience targeting breakdown and creative performance — which ads and formats are driving results.
Interested in SMS Advertising?
If you are interested in running SMS Advertising campaigns as part of your AdSpark® programme, contact your account manager to discuss how this platform fits your audience and objectives. Our team manages advertising across all major platforms and can advise on the right channel mix for your business goals.
TikTok Ads
Short-form video advertising on TikTok — rapidly growing platform with strong engagement, ideal for younger demographics and brand awareness.
🚧 In Development
This section is currently in development and coming soon. When live, it will provide a full view of your TikTok Ads performance — including campaign data, spend, audience insights, creative performance and conversion tracking — directly within this portal.
🎵
Campaign Performance
Live campaign metrics — impressions, clicks, spend and conversions across all active campaigns.
💰
Spend & Budget
Monthly, quarterly and all-time spend tracking with budget utilisation and cost-per-result breakdowns.
📊
Audience & Creative
Audience targeting breakdown and creative performance — which ads and formats are driving results.
Interested in TikTok Ads?
If you are interested in running TikTok Ads campaigns as part of your AdSpark® programme, contact your account manager to discuss how this platform fits your audience and objectives. Our team manages advertising across all major platforms and can advise on the right channel mix for your business goals.
Pinterest Ads
Visual discovery advertising on Pinterest — highly effective for retail, home, fashion and lifestyle brands with strong purchase intent.
🚧 In Development
This section is currently in development and coming soon. When live, it will provide a full view of your Pinterest Ads performance — including campaign data, spend, audience insights, creative performance and conversion tracking — directly within this portal.
📌
Campaign Performance
Live campaign metrics — impressions, clicks, spend and conversions across all active campaigns.
💰
Spend & Budget
Monthly, quarterly and all-time spend tracking with budget utilisation and cost-per-result breakdowns.
📊
Audience & Creative
Audience targeting breakdown and creative performance — which ads and formats are driving results.
Interested in Pinterest Ads?
If you are interested in running Pinterest Ads campaigns as part of your AdSpark® programme, contact your account manager to discuss how this platform fits your audience and objectives. Our team manages advertising across all major platforms and can advise on the right channel mix for your business goals.
YouTube Ads
Video advertising across YouTube and the Google Display Network — reach audiences at every stage of the funnel with targeted video formats.
🚧 In Development
This section is currently in development and coming soon. When live, it will provide a full view of your YouTube Ads performance — including campaign data, spend, audience insights, creative performance and conversion tracking — directly within this portal.
▶️
Campaign Performance
Live campaign metrics — impressions, clicks, spend and conversions across all active campaigns.
💰
Spend & Budget
Monthly, quarterly and all-time spend tracking with budget utilisation and cost-per-result breakdowns.
📊
Audience & Creative
Audience targeting breakdown and creative performance — which ads and formats are driving results.
Interested in YouTube Ads?
If you are interested in running YouTube Ads campaigns as part of your AdSpark® programme, contact your account manager to discuss how this platform fits your audience and objectives. Our team manages advertising across all major platforms and can advise on the right channel mix for your business goals.
X Ads
Advertising on X (formerly Twitter) — real-time conversation targeting, promoted content and audience-based campaigns.
🚧 In Development
This section is currently in development and coming soon. When live, it will provide a full view of your X Ads performance — including campaign data, spend, audience insights, creative performance and conversion tracking — directly within this portal.
🐦
Campaign Performance
Live campaign metrics — impressions, clicks, spend and conversions across all active campaigns.
💰
Spend & Budget
Monthly, quarterly and all-time spend tracking with budget utilisation and cost-per-result breakdowns.
📊
Audience & Creative
Audience targeting breakdown and creative performance — which ads and formats are driving results.
Interested in X Ads?
If you are interested in running X Ads campaigns as part of your AdSpark® programme, contact your account manager to discuss how this platform fits your audience and objectives. Our team manages advertising across all major platforms and can advise on the right channel mix for your business goals.
Programmatic Display
Automated display advertising across premium publisher networks — data-driven audience targeting at scale via DSPs.
🚧 In Development
This section is currently in development and coming soon. When live, it will provide a full view of your Programmatic Display performance — including campaign data, spend, audience insights, creative performance and conversion tracking — directly within this portal.
⚡
Campaign Performance
Live campaign metrics — impressions, clicks, spend and conversions across all active campaigns.
💰
Spend & Budget
Monthly, quarterly and all-time spend tracking with budget utilisation and cost-per-result breakdowns.
📊
Audience & Creative
Audience targeting breakdown and creative performance — which ads and formats are driving results.
Interested in Programmatic Display?
If you are interested in running Programmatic Display campaigns as part of your AdSpark® programme, contact your account manager to discuss how this platform fits your audience and objectives. Our team manages advertising across all major platforms and can advise on the right channel mix for your business goals.
Update Schedule
Next Update—
Last 30 Day Report
Upload Date—
Report—
Performance Commentary
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Campaign Brief
No campaign brief on record
Coded Solutions
Custom development built specifically for your account.
No coded solutions on record
Communication & Collaboration
Systems your business uses to communicate internally and externally. Includes email, telephony, messaging, scheduling, and continuity tools.
CRM & Sales
Sales systems used to manage leads, customers, opportunities, and commercial processes. Includes CRM platforms, pipelines, automation, and reporting.
Operations, Financial & Internal Systems
Operational systems that support how work is managed internally. Includes project management, task tracking, approvals, documentation, and internal portals.
Marketing Systems
Systems that support visibility, lead generation, and performance tracking. Includes SEO tooling, analytics, advertising platforms, tracking, and content systems.
Website & Digital Experience
Your customer-facing digital presence. Includes website builds, maintenance, performance, accessibility, content management, and optimisation.
Systems Development & Automation
Custom development and automation beyond off-the-shelf tools. Includes system integrations, workflow automation, custom applications, and process optimisation.
Hosting & Platform Services
Where your digital systems live and how they are kept online. Includes hosting environments for websites, applications, databases, and email.
Security & Compliance
Protection of your systems, data, and users. Includes preventative security, monitoring, access controls, backups, and compliance support.
Data, Reporting & Analytics
Visibility into performance, usage, and outcomes across your business. Includes dashboards, reporting, analytics, and data integration.